Strict legislation prohibits the brand name of phramaceutical goods being shown on postcards, that might get sent in the mail and vieved by the general public.
Taking the circle for a walk
Innohep is a an anti-coagulant hospital product. By repeat use of the green circle from the Innohep logo, a series of illustrated postcards were designed as brand reminders for medical congresses – without ever mentioning or showing the actual product!
My name is Ulla Korgaard and I work and teach within the field of graphic design.
I am based in Copenhagen, Denmark, but lived in Australia for 10 years where I achieved my degree in Design, Visual Communication, from University of Technology, Sydney in 1994. Since then I have been working on a broad range of visual communication projects for a variety of clients.
My attitude to design is creative and strategic. Effective graphic design is a means to uniquely communicate and convey the right message to the relevant audience.
Designeriet is where I work with visual communication, books, branding and colour.
Designeriet
Farvergade 2, 4 sal
1463 København K
Denmark
